Introduction:
Consumers today have a plethora of options to purchase whatever they want. They are no longer limited to the resources in their town or even their country. Whether they browse an online store or a store shelf, they want a seamless shopping experience. They also want the packaging boxes that hold their products to impress them.
Consider why you choose a particular brand. Perhaps word-of-mouth, or perhaps loyalty, but packaging design is also a significant factor. Here, we’ll see 10 creative ideas for customized shipping boxes.
10 Innovative Ideas to Design Custom Boxes for Shipping
By creating a creative yet functional box design, you can use it as an effective marketing tool. You still don’t believe it? Let us elaborate then:
Box Design Idea #1: Tell a Story through Packaging Design
Use stories to establish a more personal connection with your audience. Tell them about your brand, your background, and the things that are important to you.
Kashi, a brand of organic breakfast cereal, started including “stories” on the back of their cereal box packaging design in 2016. These brief narratives provided information through the use of colored photographs about the origin of raw materials and how they combined they make the end product. They highlighted real people involved in cereal production, including farmers, millers, and others.
In addition, Kashi provided a link to the detailed video of that story on the packaging box’s IP (Informational Panel) for interested customers. The packaging design was so alluring that nobody could ignore that product on the retail shelves.
Box Design Idea #2: Make it Gift-Worthy
Sometimes the gift itself is not nearly as important as the exquisitely crafted custom shipping box it comes in. Gift Packaging today serves a purpose beyond its original purpose and is a crucial marketing tool.
A well-crafted premium customized shipping box packaging design and excellent functionality demonstrate the thought, sincerity, and effort you put in for your valuable customers. Customers will perceive you as a business that puts quality first at every stage, from planning to finishing touches.
Box Design Idea #3: Add a Packaging Sleeve
Since a packaging sleeve in customized shipping boxes can be a more cost-effective alternative, businesses frequently use them instead of boxes. These sleeves are frequently used on items like soap bars and pairs of socks. However, some businesses include this component in their overall package design box.
A packaging sleeve is very simple to alter if you want a new look for your product’s packaging rather than changing the whole design.
Box Design Idea #4: Try Some Humour
Each of us finds different things humorous, so humour is a bit tricky. But it works well when it works. You simply have to keep in mind your target audience. Just avoid offending anyone’s sentiments.
Box Design Idea #5: Give ‘em a Sneak Peek
Windows cutouts in custom shipping boxes give customers a peek inside and, sometimes, the chance to feel and touch your product. Food items frequently have cutout windows to see what you’re buying. It is done through the window patching process. Nobody wants to spend money on expensive cookies only to open the custom boxes for shipping and find a crumbled mess.
If your product is vibrant or textured, cutouts are also a good choice. Artisan soap bars from Zandra Beauty are available in a range of scents and hues. There are various colours and creative packaging ideas for each type of soap.
You can see the inside of the colourful soap bar through the tiny cutout. With the various colours peeking out, you could create a very eye-catching showcase on a retail shelf.
Box Design Idea #6: Make it Multi-Purpose
Occasionally, the box itself is a piece of art. The Custom Boxes’s most recent box, which features gorgeous illustrations. To create their subscription boxes, they carefully select socially responsible products. You wouldn’t want to put this box in the recycling. These pretty boxes can stylishly store old letters or other small keepsakes.
Box Design Idea #7: Use an Interesting Shape
Not all customized shipping boxes must be cuboids. Although they are typically rectangular to facilitate storage and transportation, there is no absolute rule that says you can’t have a triangular, hexagonal, or other uniquely shaped packaging design for the box.
For instance, the prism-shaped box concept for a soap company is a good idea shown below:
Box Design Idea #8: Use Custom Labels or Stickers
For a polished, appealing appearance, you don’t necessarily need to print your graphics on the actual box. You might not want to be specific to certain customized boxes for shipping design. A well-made sticker or label will look nice and enable you to quickly alter the appearance of your boxes depending on your mood or market trends.
A fragrance subscription service is called Nosejoy. They send out four to five scent-filled products from high-end brands each month, like candles, soaps, or lotions.
They completely alter its appearance by applying a different sticker to the front of their trend packaging every month. The color scheme might feature deep blue one month with a mermaid illustration and bright yellow with lemon images the next month.
Box Design Idea #9: Seal your Boxes with Something Pretty (For Practical)
Branded or colourful packaging tape is an additional inexpensive box design option. Packaging tape can advertise other products, promote a brand, provide handling instructions, or prevent theft. These cool packaging ideas look mesmerizing and attract buyers to buy from your brand.
Any business can benefit from this cost-effective, low-maintenance option because you can get these packaging tapes at minimal rates.
Box Design Idea #10: Use a Custom Stamp
It would be wonderful to have custom shipping boxes with exquisite designs and your logo printed in various colours or embossed on the sides. However, not every company’s budget allows for that. But don’t worry; there are inexpensive design components that almost any company can use in their cardboard box design.A custom stamp might be a good option if you’re on a tight budget or just want something plain and simple.
Conclusion:
Everyone, from tiny Etsy shops to industry behemoths like Amazon, considered the designs of their shipping boxes. Cost-effective design is possible. It can be as basic as a sticker or as elaborate as a high-quality multi coloured embossed box. Your product box design must convey your businesses and customers’ values.
You can seek help from an expert packaging company like The Custom Boxes. They make it easy to create unique boxes and cost-effective packaging online. Get in touch with them right off the bat to find out more about our packaging services and bring your creative packaging design ideas to life.
